St David’s Day Food & Drink Challenge As Saint David's Day approaches, Merthyr Tydfil is preparing to celebrate in true Welsh style - bigger, bolder, and for longer in 2026. Instead of just one day of celebration, festivities will run throughout February, building excitement right up to 1 March for St David’s Day. The Big Heart of Merthyr is proud to be working in partnership with Visit Merthyr to bring you a vibrant, Mabinogion-inspired Food & Drink celebration...and we’re inviting local cafés, pubs, restaurants and bakeries to get involved. St David’s Day honours Wales’s patron saint and [...]

We Love Merthyr Announces Lifeline 4 Louis as Charity of the Year 2026 We Love Merthyr has announced Lifeline 4 Louis as its Charity of the Year for 2026, marking the launch of a new annual initiative designed to support one local charity from January through to December. Rather than providing direct financial sponsorship, the Charity of the Year programme will use We Love Merthyr’s extensive reach, events and digital platforms to raise awareness, encourage fundraising and bring the community together. Across the year, the charity will benefit from promotion through We Love Merthyr’s digital channels, which [...]

Introducing The Brand-New We Love Merthyr Merchandise Collection The Big Heart of Merthyr Tydfil BID is proud to announce the launch of the brand-new We Love Merthyr Collection, created in collaboration with Merthyr Media Prints. The exclusive range celebrates our town with bold, locally inspired designs across clothing, tote bags, tea towels, cushions, and more. Every product is fully sustainable – made from 100% organic materials, using renewable energy, plastic-free packaging, and designed to be returned and remade when worn out, ensuring nothing ends up in landfill. The collection reflects the passion, pride, and creativity of Merthyr Tydfil, [...]

THE BIG HEART OF MERTHYR TYDFIL BID SUCCESSFULLY RENEWS BRITISH BIDS ACCREDITATION In March of this year, The Big Heart of Merthyr Tydfil, Business Improvement District (BID) successfully renewed its British BIDs Accreditation, which is the industry recognised standard and externally assessed by independent auditors. British BIDs Accreditation is designed in line with the Business Plan Criteria and the National Guiding Principles for BIDs. Accreditation provides assurance to the Board, levy payers and partners that the BID is well run, and that the right governance, financial and management processes are in place. The accountability and transparency of [...]

Christmas shoppers in Merthyr Tydfil will be given a welcome gift - free parking in the town centre at weekends. The Big Heart of Merthyr Tydfil Business Improvement District (BID) and Merthyr Tydfil County Borough Council say the 'Park for Free' scheme will encourage people to shop locally and support local businesses. Shoppers will be able to park for free on Fridays and Saturdays from 16 November up until 28th December 2024. Council Leader, Cllr Brent Carter said: “Free parking during the Christmas season has historically been a great benefit to our local economy. It allows shoppers [...]

 On 20th July 2024, Penderyn Square in Merthyr Tydfil will not only be filled with tantalising aromas of gourmet delights but also with the electrifying sounds of some incredible bands. The Merthyr Tydfil Food Festival is back, and this year’s event promises to be a feast for both your taste buds and your ears. Among the mouth-watering food stalls, you’ll find an eclectic lineup of bands set to perform, each bringing their unique flavour to the stage. Let’s dive into the musical treats awaiting you.Plasterscene: A Reunion to RememberKicking off the festival with a blast from the past, Plasterscene is [...]

Free Weekend Parking Returns To Merthyr Town Centre for Christmas 2023 Christmas shoppers in Merthyr Tydfil have been given a welcome gift - free parking in the town centre at weekends.  The Big Heart of Merthyr Tydfil Business Improvement District (BID) and Merthyr Tydfil County Borough Council hope the Park for Free scheme will encourage people to shop local and support local businesses.  Shoppers will now be able to park for free on Fridays and Saturdays from 17th November until 31st December 2023. Parking is already free every Sunday throughout the year. Council Leader, Cllr Geraint Thomas, [...]

Merthyr Tydfil Christmas Funday 2023 Visit Merthyr Tydfil town centre from 11am on Saturday, 18th November, for a fabulous day of free festive family fun! The ice-cold Snow Queen and her amazing snow lion will be making personal appearances, and the hilarious Granny Duo will be on hand to get you all into the Christmas spirit! Visit Santa and his helpers at their magical Grotto in St Tydfil Shopping Centre from 12pm. And enjoy a whole host of other seasonal attractions, including real reindeer, fairground rides, a pop-up Christmas Market, walkabout characters including Barbie and Ken, face [...]

Free Weekend Parking Returns to Merthyr Tydfil Town Centre Christmas shoppers in Merthyr Tydfil have the added incentive again this year of free weekend parking, starting on Saturday 19th November - just in time for the Merthyr Christmas Fun day. The Big Heart of Merthyr Tydfil Business Improvement District (BID) and Merthyr County Borough Council are encouraging people to take advantage of free parking at all car parks in the town centre on Fridays and Saturdays – Sundays are already free – until 31st December 2022. By not worrying about how long they can spend in the [...]

The Big Heart of Merthyr Tydfil - BID Success Merthyr Tydfil has voted to retain its Business Improvement District with one of the highest approval ratings ever recorded. A whopping 95 per cent of town centre businesses voted in favour of continuing The Big Heart of Merthyr for the next five years. The huge thumbs-up comes at a time when the Big Heart is ready to bring back an exciting calendar of events after the trials of Covid. BID manager Elizabeth Bedford said: “The result is one of the highest in the country and shows businesses in [...]